> Active Network Home > Media > Promotions > Event Marketing

Event Marketing

Event Marketing

Put your brand center stage at local or national events

Active Network got its start registering people online for endurance races and has spent the last 10 years making it easier for people to get in gear. There’s no other company like us and because of our unique background, we’ve developed a proven formula to help brands create authentic connections with event participants. From 5Ks and charity walks to major marathons and Ironman events, we can build and execute a field marketing campaign that hits home with your target consumer.

  • 4 reasons to choose Active Network:

    • Our reach
      Access 35,000+ annual endurance events and 12MM+ participants
    • Our experience
      Experienced staff who live and breathe the active lifestyle
  • 4 reasons to choose Active Network:

    • Our turnkey management
      We’ll manage all aspects of the program from event negotiation to on-site execution
    • Your ROI
      Post-program research to prove results

Case Studies


Encourage product trial by educating consumers on the negative effects of the sun in a time and place of relevance.


The 8-event DermaPhoto Booth Tour enabled Coppertone to educate thousands of target consumers and generate product trial in an unforgettable way.


Generate brand awareness and adoption among endurance athletes and active individuals.


With a unique and inviting event set-up and knowledgeable staff, Odwalla set themselves apart from competitors and created authentic engagements with hard-to-reach, active-minded consumers.